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Karisma to Develop Luxury Inclusive Resorts with Margaritaville

Karisma Hotels & Resorts and Margaritaville will introduce a new upscale brand, Margaritaville Island Reserve by Karisma, developed as an inclusive resort experience. The new brand will feature upscale, relaxed resorts built in beachfront destinations throughout Mexico and the Caribbean.

With upscale coastal design, top service, and quality food and beverage with a twist in tropical destinations, Karisma and Margaritaville will deliver an Island Reserve Inclusive experience that provides travelers with new opportunities for fun vacations inspired by the lyrics and lifestyle of singer, songwriter and bestselling author Jimmy Buffett.

Margaritaville Island Reserve by Karisma will be Margaritaville’s first collection of inclusive luxury resorts.?The new resort concept combines Karisma’s renowned service and incredible food and beverage, with Margaritaville’s authentic sense of fun and escapism, signature food and beverage concepts, and iconic design elements.

“Our partnership with Margaritaville delivers inclusive resorts unlike anything that has been done before where guests will enjoy unforgettably luxurious vacations without any pretense,” said Mandy Chomat, president at Premier Worldwide Marketing, Karisma’s exclusive representative. “Margaritaville is an esteemed lifestyle brand that inspires guests to have a good time and relax. Coupled with our commitment to delivering elevated inclusive resorts with extraordinary service and amenities, along with ‘wow’ moments, Margaritaville Island Reserve will be the ultimate destination for travelers to escape and have fun in the world’s most stunning beach locales.”

Karisma and Margaritaville’s new partnership marks the beginning of a long-term relationship to build and operate Margaritaville Island Reserve properties. Margaritaville Island Reserve Riviera Cancun by Karisma, the first inclusive Margaritaville resort, will debut in winter 2019. Other confirmed locations include a second resort in Mexico’s Riviera Maya, Jamaica, and Cap Cana in the Dominican Republic, among other destinations in Latin America and the Caribbean.

“With breathtaking beach views, friendly and anticipatory service and our signature Margaritaville state of mind, Margaritaville Island Reserve is truly the ‘Mi Casa es Su Casa’ experience guests deserve at an inclusive resort,” said Tamara Baldanza-Dekker, chief marketing officer for Margaritaville. “We are thrilled to team up with Karisma Hotels & Resorts to create this collection of incredible properties that deliver carefree Island Reserve Inclusive vacations in some of the most beautiful destinations in the world.”

Karisma owns and manages properties in Latin America, the Caribbean and Europe, with a resort portfolio that includes El Dorado Spa Resorts by Karisma, Azul Beach Resorts by Karisma, Generations Resorts by Karisma, Karisma Villas, Allure Hotels by Karisma, Hidden Beach Resort by Karisma, Nickelodeon Hotels & Resorts, Sensatori Resorts, Sensimar Resorts, and Karisma Hotels Adriatic.

Margaritaville features 18 lodging locations and 24 additional projects in the pipeline with nearly half under construction, two gaming properties and over 60 food and beverage venues, including signature concepts such as Margaritaville Restaurant, JWB Prime Steak and Seafood, 5 o’Clock Somewhere Bar & Grill and LandShark Bar & Grill

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